2018 Webinars

The second pillar of the ICCC program, Webinars, are virtual learning sessions that complement and deepen what participants learn at the Opening Seminar. These webinars are led by experienced practitioners and cover topics that are customized to growth challenges of the cohort. The webinars can be watched live or from the archive at any point after they’ve been recorded, and so participants can listen to the presentations on their own time from the office or at home.

“This was by far one of the best webinars that I have attended. The content was great and the resources provided can be implemented immediately.” Jamerson Strategic Consulting, 2018 ICCC Memphis Participant

UPCOMING | 2019 | 2018

Cut Through the Red Tape in Government Contracting
Friday, November 9, 2018, 12:30pm-1:30pm ET
Myra Cisse, MBA, the President of Government Contractors Association (GCA) GA Chapter

There’s a lot of red tape in government contracting. This webinar will help you shorten your learning curve and crack the code of government contracting. Learn about GCA’s 12 Step strategy and Success Formula to winning government contracts.

Make Your Website Work For You
Monday, November 5, 2018, 12pm-1pm ET
Roberto Martinez, Get Your Business Online Trainer

If you’re launching a new business website (or sprucing up an existing site), this workshop is for you. Learn how to create a search-friendly website that’s useful for customers and supports your business goals. This workshop will offer tips for: building a goal-oriented website; creating useful content for your audience; ensuring your site is useful for visitors, on any and every device; and increasing visibility with search engine optimization (SEO).

Rock & Sand: Connect your Strategy to your Execution to “Scale Up” your Business
Thursday, October 18, 2018, 2pm-3pm ET
Michael Synk, founder of In-Synk: Aligning Strategies, Actions, and Goals

To “Scale Up” your business you must align the team around the strategy and then work collaboratively to execute it.  Easier said than done.  “Running the business” seems to get in the way of implementing the improvements required for growth. The Rock & Sand will give insight to participants about aligning the team around their strategy, connecting it to the tactics and actions that generate growth, and then mastering the execution of them.

Reimagining Workforce Health
Monday, October 15, 2018, 3:30pm-4:30pm ET
Rick Hecht, Southern California Director of Workforce Health Consulting for Kaiser Permanente

Employee health impacts the health of your business and your bottom line. Wellness is about more than just physical health, it’s about the whole person. Join us for this informative session to explore a more comprehensive approach to employee Well Being.  We will explore the impact of stress and depression on employee health; review the Gallup model and five components of Well Being; discuss the impact that culture, environment and leadership have on employee health; review the influence of social determinants of health; and examine the power of employee engagement on health and business outcomes.

Delivering Customer Expectations,
Tuesday, October 9, 2018, 1pm-2pm ET
Dan Coll, Senior Manager of E-Commerce Fulfillment FedEx Supply Chain

The holiday peak season is right around the corner bringing in more opportunities to provide a great customer experience.  With the right planning and strategies you can position your business for success and build momentum for a strong 2019.  This workshop will provide insight into what today’s customer expects and how to leverage your supply chain to meet those expectations.

Marketing Communications in the Digital Age
Wednesday, September 26, 2018, 1:30pm-2:30pm ET
Jake Yablonski, CEO and Founder of Platinum Brands

Marketing has always been an essential component to any brand’s growth and long-term success. Many of us understand the basic premise of marketing communications, but the way brands reach and interact with their stakeholders is continually evolving due to the rise of social media and the increasingly rapid dissemination of information and opinion. This workshop provides an overview of brand strategy, communications and reputation management in the digital age and how brands can navigate an increasing complex business and media landscape.

Solving the Net 30+ Dilemma Without Debt
Wednesday, August 29, 2018 2pm-3pm ET
Lara Hodgson, President and CEO, NOW Corp

Small companies that are scaling up often struggle with managing cash flow as larger customers typically pay their invoices 30 days or more after they are due. This webinar discusses how you can put your capital back to work by getting paid in days of invoicing without loans, factoring, debt or liabilities.

5 Ecommerce Trends to Implement Now
Wednesday, August 22, 2018, 2pm-3pm ET
Tracey Wallace, Editor-in-Chief at BigCommerce

Ecommerce is evolving and brands can do a lot to move the needle for their businesses if they know the right strategies to use. Learn about the most relevant trends in ecommerce right now and how you can put them into practice immediately.

Strategies and Skills for Business Negotiations
Wednesday, August 15, 2018, 2pm-3pm ET
Moshe Cohen, President and Founder of The Negotiating Table

Negotiations are an integral part of business, whether you are negotiating formally or informally, over money or other matters, externally with customers and vendors, or internally within your organizations. This workshop provides strategies and skills for competitive and collaborative negotiations that occur in business and in the workplace.


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